SPiCE Central Asia 2025 (Tashkent): Dates, Full Agenda, Tickets, Venue, Exhibitors, and a 48-Hour ROI Plan

Two days, one region that’s accelerating. On Thursday–Friday, 25–26 September 2025, the gaming industry meets in Tashkent, Uzbekistan for SPiCE Central Asia — a concentrated summit on the regulatory, commercial, and operational realities of doing business across Central Asia, with Uzbekistan front and center. Across keynotes, panels, fireside chats, and an exhibition floor, the program covers what operators, suppliers, affiliates, payments companies, and policy stakeholders need next: how regulation is taking shape, how to market responsibly in Uzbek-speaking audiences, how to integrate with banks and PSPs, how to localize content and SEO, and where the sports-and-gaming crossover will open new channels.

SPiCE Central Asia 2025 – Event at a Glance

• What: SPiCE Central Asia 2025 — the region’s premier gaming business summit
• When: 25–26 September 2025 (Thursday–Friday)
• Where: Hyatt Regency Tashkent, Uzbekistan (conference, exhibition, and hospitality in one venue)
• Focus: Regulation and market entry, platform security, payments and fintech partnerships, affiliate collaboration, retention and gamification, digital assets, SEO and localization, sports × gaming economics
• Format: Two full conference days with exhibition pods beside coffee/networking zones, plus networking drinks on Day 1
• Who attends: Operators, suppliers, content studios, PSPs and banks, legal and compliance professionals, affiliates and marketing leaders, sports and media executives

Why Central Asia, and Why Now

Uzbekistan is shaping a modernized framework for gaming under dedicated oversight, with regulatory responsibility, payments infrastructure, and safer-gambling standards evolving in lockstep. That’s drawing regional operators and suppliers who want to understand licensing expectations, build compliant acquisition funnels, and align with local payment rails and banks. Beyond Uzbekistan, the summit puts CIS and surrounding growth markets on the table: what’s already live, what’s coming next, and how to scale responsibly.

For teams planning 2026–2027, the draw is simple: the right people are together in one hotel for two days. You can confirm requirements, meet PSPs and banks, test affiliate economics, pick a localization playbook, and leave with a shortlist and timelines — without a sprawling expo getting in the way.

Tickets and Registration (what to expect)

Registration is straightforward: select your ticket, choose card or invoice for payment, and submit delegate details. Passes include both conference days and the exhibition, with morning refreshments, networking coffee breaks, hosted lunches, and evening drinks on Day 1. If you’re booking a group or combining delegate passes with an exhibitor or sponsor package, request an invoice so the commercial team can align entitlements, badge names, and branding assets in one go.

Tip for teams: book on-site rooms at the Hyatt early. Keeping your team in the venue compresses “meeting to meeting” walk times to minutes and unlocks terrace/lobby conversations you would otherwise miss.

SPiCE Central Asia 2025 – Full Agenda (local time, Tashkent)

Day 1 — Thursday, 25 September 2025

Conference • Exhibition • Evening Networking Drinks

• 09:30 — Registration and morning refreshments
• 10:00 — Opening remarks from the chairperson
• 10:15 — Keynote: Regulatory responsibilities — The role of national oversight in Uzbekistan’s gambling framework
• 11:00 — Panel: Responsible gaming practices — Building safer online environments and practical RG KPIs
• 11:45 — Networking refreshments break
• 12:15 — Presentation: Newly regulated markets in practice — Lessons on regulation, platform security, and payment processing
• 12:45 — Fireside chat: Getting the most out of affiliate marketing — Operator–affiliate collaboration models that actually scale
• 13:15 — Networking lunch
• 14:15 — Panel: CIS market dynamics — Reading Uzbekistan’s regulatory landscape in the context of the region
• 15:00 — Panel: Player experience at scale — Retention, journeys, and gamification that withstand scrutiny
• 15:45 — Panel: Youth & digital connectivity — Serving connected audiences responsibly in Uzbekistan
• 16:30 — Closing remarks from the chairperson
• 18:00 — Networking drinks (deal-making window; set short, focused meetings)

Day 2 — Friday, 26 September 2025

Conference • Exhibition

• 09:30 — Registration and morning refreshments
• 10:00 — Opening remarks from the chairperson
• 10:15 — Fireside chat: Digital assets — Present success and real opportunities ahead
• 10:45 — Panel: Fintech partnerships — Operators, PSPs, banks and regulators collaborating for growth and integrity
• 11:30 — Networking refreshments break
• 12:00 — Panel: Emerging gaming markets to watch — Asia, Middle East, and Africa
• 12:45 — Networking lunch
• 13:45 — Presentation: Retention bonuses under the microscope — How to measure efficiency without vanity growth
• 14:15 — Panel: SEO for competitive markets — Structure, intent, and measurement that hold up under pressure
• 15:00 — Panel: Sports × gaming — The economic upside for Uzbekistan and partnership guardrails that keep it sustainable
• 15:45 — Panel: Localization that works — Multilingual SEO and content that speaks your players’ language
• 16:00 — Closing remarks and end of summit

Programming note: Keynotes and panels are designed as “use-on-Monday” sessions — not theory — with space left either side for meetings on the exhibition floor.

Exhibition and Sponsors

The exhibition is arranged around coffee and food nodes so you never lose footfall. Stands are conversation-first: compact spaces, live demos, and clear value props. Expect a cross-section of platform and PAM providers, content studios, payments and A2A rails, KYC/AML and fraud, risk and data, marketing tech and affiliate solutions, and regulatory/legal partners.

Confirmed highlights (selected):

• Main Entrance Sponsor: DSTGaming
• Sponsor: Endorphina
• Exhibitor: Betting Software
• Strategic partners: executive search, news media, conference communities, and consultancy brands that deepen the bench of attendees.

If you’re exhibiting, arrive with: (1) a three-minute demo, (2) a one-page ROI sheet that frames outcomes and timelines, (3) ready-to-send follow-up templates. Stands that prioritize conversations and clarity consistently outperform glossy builds in this format.

SPiCE Central Asia 2025 – Who Should Attend (and what they’ll get)

Operators and brands

• Clarity on oversight and responsibilities. Understand reporting cadence, data retention expectations, AML/SOF requirements, age and identity checks, and the tone around “responsible marketing.”
• Acquisition that passes muster. Map a compliant path across paid search, social, affiliates, OOH and partnerships with sports/media.
• Payments that clear. Compare PSPs and banks on settlement cycles, FX, chargeback norms, and account structures; document onboarding steps and integration timelines.
• Localization that converts. Build a content plan for Uzbek and Russian (and English where appropriate), with conversion-led keyword groups and brand-safe messaging.

Suppliers (platforms, content, payments, KYC, data, CRM)

• License-ready checklists. What operators will need on day one in regulated environments and how to align your controls and certification.
• Pipeline in two days. Schedule product-qualified meetings around panels that warm up the conversation (RG, payments, SEO/localization).
• Regional proof. Come armed with case studies from comparable markets; buyers will challenge you on “what’s different here?”

Affiliates and media

• Guardrails first. Understand the regulator’s view of affiliate roles in channelization, disclosure, and claims.
• Profit that’s measurable. Work with operators to define target CPL/CPA, conversion owners, and content formats that earn both traffic and trust.
• Localization. Build editorial and SEO plans around search intent in Uzbek and Russian; local idioms matter.

Policy, legal, RG and integrity

• Comparable models. Debate how player protection, youth safeguards, AML tooling and reporting can be made practical for operators without losing effectiveness.
• Sports partnerships. Share and adopt standards that prevent problematic sponsorship dynamics.

The Regulatory Thread (what to listen for)

Across both days, the regulatory thread appears in several places:

• Opening day keynote on responsibilities and oversight — sets the tone for what “good” looks like in Uzbekistan.
• Responsible gaming panel — focuses on tooling, training, and how to avoid box-ticking by integrating risk signals into product and CRM.
• CIS market dynamics — helps you position Uzbekistan decisions inside a broader regional picture.
• Fintech partnerships — arguably the most actionable block for both operators and PSPs/banks; this is where the “how” gets spelled out.
• Youth and digital connectivity — zeroes in on practical controls (UX and policy) for connected audiences.

Your notes from these sessions should become a one-page compliance plan: data, cadence, owners, and tech dependencies.

Payments and Fintech (how to turn panels into progress)

Bring a short template for PSP and bank conversations. Aim to fill it on the day:

• Settlement: T+1 or T+3? Rolling reserves? Currency handling?
• Onboarding checklist: corporate docs, UBO/AML, fraud data feeds, dispute SLAs, account naming conventions
• Risk/chargebacks: thresholds, representment routes, tooling support
• Integration: APIs, logging and reconciliation, sandbox access, go-live testing plan
• Fees: MDR and FX, minimums, and any tiered volume pricing

Post-panel, book a 20-minute slot with your top two PSPs/banks. The goal is to leave Tashkent with dates, owners, and a draft requirements spec.

Marketing, Affiliates, and Localization (what “responsible” actually means)

The marketing blocks are built for action: define a workable media mix; avoid creative that won’t clear; make SEO and content measurable; and set affiliate economics without blurring the compliance line.

• Creative and claims: Decide what you will never say; clarify bonus framing and eligibility in simple language; keep landing pages consistent with ads.
• Affiliate contracts: spell out disclosure, brand-safety thresholds, claim library, and escalation routes; agree reporting cadence (daily/weekly conversions and QA).
• Localization: prioritize intent groups (brand, product, how-to, help) for Uzbek and Russian; choose a tone that’s respectful and clear; plan multilingual QA so updates don’t break copy.
• SEO: structure content clusters around problems users are actually trying to solve — payouts, KYC, deposit methods, account limits, and RG tooling; tie to internal links that explain mechanics and probability clearly.

Sports × Gaming (opportunity and guardrails)

Expect detailed debate on how sports organizations and media can partner with gaming brands to support sustainable growth. The upside: new reach, engagement, and conversion channels. The guardrails: transparent disclaimers, youth protections, ad load management, and clear escalation procedures when content or placement crosses a line. If you’re a brand, arrive with a clean “do/don’t” list you can hand to a club or broadcaster; it speeds up conversations and shows seriousness.

Travel and Venue

• Venue: Hyatt Regency Tashkent. The advantage here is simplicity: rooms, meeting spaces, exhibition, and F&B are all under one roof. You’ll move from panel to pod to terrace table in minutes.
• Arrivals: Plan to land the day before Day 1 to preserve the morning registration window for first meetings. Tashkent’s center is compact; taxis to the Hyatt are quick and affordable.
• On-site meeting spots: the lobby lounge and terrace are ideal for second-touch conversations; use quiet corners of the exhibition hall for ad-hoc product demos.
• Dress code: business casual in sessions; smart-casual for drinks.

48-Hour ROI Plan (use this as your agenda overlay)

Goal: leave with two committed pilots and a signed-off requirements spec for payments or compliance, plus a draft acquisition plan that satisfies brand-safety and RG.

Before you fly (one week out)

• Choose three outcomes (e.g., PSP selection, affiliate pilot, localization partner).
• Pre-book 8–12 meetings in 20-minute blocks around the breaks and Day 1 drinks.
• Prepare a one-pager (who you are, problems solved, proof, next steps) and a QR link to your calendar.

Day 1 (Thursday)

• Morning: sit the regulatory and responsible gaming blocks; list specific “musts” and “nice-to-haves.”
• Midday: rotate 3–4 meetings at lunch; use a timer.
• Afternoon: CIS dynamics + retention/gamification; take photos of slides for your internal readout.
• Evening: networking drinks — aim for five meaningful introductions and two same-event follow-ups.

Day 2 (Friday)

• Morning: digital assets then fintech partnerships; book technical workshops with your top PSP/bank.
• Midday: emerging markets context; protect a 30-minute huddle to decide your top two pilots.
• Afternoon: retention bonuses + SEO + sports × gaming + localization; agree owners and timelines.
• End of day: send recap emails before you leave the venue.

After the event (within 48 hours)

• Email a three-page debrief to leadership with decisions, dates, and risks.
• Put workshops on the calendar for the following week.
• Update your playbooks with compliance and copy rules you validated on site.

FAQ – SPiCE Central Asia 2025

Conclusion: Why SPiCE Central Asia 2025 Belongs on Your Calendar

SPiCE Central Asia compresses a quarter’s worth of research and outreach into two high-signal days. In one hotel, you’ll hear from the people shaping Uzbekistan’s framework, meet the PSPs and banks who will power payments, pressure-test affiliate and SEO strategies that respect local rules, and explore the sports × gaming partnerships likely to define the region’s next phase. Arrive with clear objectives and a short meeting plan; leave with committed pilots, owners, dates — and the confidence to brief your board on exactly how your Central Asia rollout will work.

SPiCE Central Asia 2025 – Essential Links:

• Official Website
• BOOK YOUR SPOT – Hyatt Regency Tashkent

Alternative Accommodation

• HILTON TASHKENT CITY
• COURTYARD TASHKENT
• INTERCONTINENTAL TASHKENT BY IHG